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Tag Archives: b2b

B2B vs B2C

“B2C might be easier to start with because the entry barriers are low. But the stakes are much higher. For B2B, the entry barriers are greater, but the category is stickier because you won’t have organisations shifting their entire processes and software year on year. B2B requires not a two-year but a 20-year window.” $3.09Continue reading “B2B vs B2C”

Posted byits10101021st October 202021st October 2020Posted inUncategorizedTags:b2b, b2cLeave a comment on B2B vs B2C

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